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The story behind Fit Food Focus

About Paul

I know what survival is. And how to live again.

I was born in Busan, South Korea. My mother took me in right after I was born, and I spent the first ten months of my life in an orphanage. When I arrived in the Netherlands, I was so small and quiet that the doctor didn’t believe I was already ten months old. My parents later called me a dead little bird. They breathed life back into me.

I had never learned to talk about what I felt. In my adolescence I lost my way, and at the age of twenty I stood empty-handed: no home, no people around me, and a body that was exhausted.

Paul Veen
Paul Veen · founder of F3 Fysio

My parents called me a dead bird. They breathed life back into me.

Paul Veen

That was when my transformation began. I started working on myself and never stopped doing so. Therapy, personal development, and above all: new habits. A regular morning routine, a regular evening routine, conscious eating, exercise, and breathing. Those habits have been my salvation, and they still carry me every day.

My path

From recovery to F3 Fysio

At the age of 32, I started my training as a physiotherapist. I wanted to help others regain their health, just as I had done myself. Now I run F3 Fysio with seven locations in Rotterdam and the surrounding area, F3 Gym and FitFoodFocus.

F3 Physio
F3 Fysio · seven locations in Rotterdam and the surrounding area

I recognize myself in many people who come to me. Patterns that keep you small: sugar, alcohol, or always being on the go and living in tension. It seems to keep you afloat, but it drains you.

You don't break a pattern with willpower alone. You break it with habits that you maintain until they become automatic.

What I see in my clients

Why I FitFoodFocus built it

What I’ve learned myself: You don’t break through such a pattern with willpower alone. You break through it with new habits that you maintain until they become automatic. That’s what I FitFoodFocus developed for that purpose. The program helps you build your resilience and strengthen your recovery so that your body can do what it was made for again.

I am alive. I am not surviving anymore. I wish that for you too.

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Personally with Paul

Do you want Paul to accompany you personally?

In six weeks, you will build together the habits that you carry — live in Rotterdam or online by a specialist who trained Paul. Limited to five new people per month.

6-week programme€99.95 one-off · start today
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